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The Summer Block Party: Import Jam 1999 Date: June 13, 1999 Location: San Francisco, California Producer: AsianScene (in partnership with local media) On June 13, 1999, AsianScene hosted Import Jam, an event that distinguished itself from the stiffer competition shows…
Sun, Sound, and Street Culture: Hot Import Daze 1999 Date: May 15, 1999 Location: Long Beach, California (Outdoor Venue) Event Series: Hot Import Daze (Vision Entertainment) On May 15, 1999, Vision Entertainment—the production company behind the nocturnal Hot Import Nights…
The Dawn of a New King: Tokyo Auto Salon 1999 Date: January 8–10, 1999 Location: Makuhari Messe, Chiba (Greater Tokyo Area) Attendance: ~200,000+ (Historical Estimate) The 1999 Tokyo Auto Salon (TAS) is widely regarded by historians as the single most…
Culture Clash at the Cow Palace: The 1999 San Francisco Import Autorama Date: April 24–25, 1999 Location: Cow Palace, Daly City, California Event Series: International Championship Auto Shows (ISCA) On the weekend of April 24, 1999, the Cow Palace in…
To wrap up 1998, Jingle Jam was the homecoming victory lap for the Bay Area scene. While the Mainstream Showoff in Del Mar (November) was the corporate-heavy “Pro” show, AsianScene’s Jingle Jam was the “by the community, for the community”…
If the San Mateo show was the “Golden Age” of the street scene, the SEMA Show in Las Vegas (Nov 2–6, 1998) was the moment the industry officially realized the “Import Scene” was a billion-dollar juggernaut. In 1998, SEMA hit…
On June 28, 1998, the Import Autorama was held at the San Mateo Event Center (often associated with the San Francisco scene due to proximity). This era was the “Golden Age” of the import subculture—years before The Fast and the…
